Meeting/Event Information

The Accreditation in Public Relations (APR) credential certifies your drive, professionalism, and principles, setting you apart from your peers and positioning you as a leader and mentor in the competitive public relations field.

In this PRSA Learning Webinar, Sandra Brodnicki, APR, Fellow PRSA, and Gigi Westerman, APR, Fellow PRSA, will walk through their mid-career decisions to earn Accreditation, and the slightly bumpy road to success. They’ll discuss the real-world implications, from defining the value for clients to the way it helped them create countless award-winning public relations campaigns. 

Brodnicki and Westerman also will discuss their roles as mentors to nearly a dozen APR candidates and offer tips and tricks for creating a powerful portfolio and conquering the dreaded Examination for Accreditation in Public Relations. 

CLICK HERE to register for this FREE webinar.

By the end of this webinar, participants will: 

• Learn the value of earning an APR, even for seasoned professionals who “know this stuff.” 
• Gain strategies for success as they navigate the Accreditation journey. 
• Understand the benefits of lifelong learning and how to sell that expertise to their boss and clients.